Penney Wise…or Penney Stupid?

Another change in merchandising direction at the very troubled J.C. Penney Co. This one makes sense, to be clear, but this is a retailer that better figure out what it wants to be. The opportunities to get this right are rapidly dwindling.

https://www.forbes.com/sites/warrenshoulberg/2019/02/07/j-c-penney-plays-another-round-of-musical-merchandising/#239e51903911

You decide….