It’s called Kidulting — don’t blame me, I didn’t come up with this awkward and a bit convoluted label — but whatever you want to call it, the rise in adults buying kids toys and toy companies targeting grown-ups is a real thing. How real? You’ll be astonished to see the numbers on share of market for adult purchases. And then there’s Labubu…
https://therobinreport.com/the-latest-play-kids-toys-for-grown-ups/
WarrensReport 