Service With A Smile

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Retailers of home furnishings products are learning there is money to be made in providing more than just products. Brands from Walmart to Wayfair to Crate & Barrel are gearing up their service capabilities, offering everything from furniture assembly to design consultations to even home repairs. It’s a big deal but in a way it just brings retailing back to its origins when things like shop-at-home were pretty standardized.

Here’s more on this latest trend in my new Business of Home post: https://businessofhome.com/articles/ikea-wal-mart-williams-sonoma-and-amazon-are-selling-with-services?utm_source=daily_newsletter&utm_medium=email

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