As part of its first-wave of store closings as the company sorts itself out under bankruptcy proceedings, JC Penney is running a going-out-of-business sale at the local store nearby. I paid a visit a few days ago and it was like a wake…but one where most everyone was wearing a mask.
Penney has a lot of work ahead to get itself to survive the current retail climate. There’s no room for it to be Stupid.
Here’s my first hand report in Forbes: https://www.forbes.com/sites/warrenshoulberg/2020/06/21/hail–farewell-to-the-local-penneys/#26ab82857f54