Less Is More At New BBB Store

It’s everything the old store wasn’t…and less. The just reopened Bed Bath & Beyond flagship in Manhattan got a top to bottom gut job renovation, radically changing its approach to shopping for home furnishings. It’s a bold statement about where the retailer is headed and if they can replicate this merchandising style in 800 other stores it will be a huge win. But that’s a big ask, for sure. The Smart money says they will be be able to pull this off…but some in the industry still have their doubts.

Here are two reports I did on the store, from Forbes and Business of Home:

https://www.forbes.com/sites/warrenshoulberg/2021/07/22/bed-bath–beyonds-renovated-new-york-flagship-gives-a-look-into-future-plans/?sh=574ee8f67b55

https://businessofhome.com/articles/at-bed-bath-beyond-s-revamped-new-york-flagship-less-is-more?utm_source=daily_newsletter&utm_medium=email