So, how did you do this past weekend? Mostly turkey and football…or did you do a little shopping too? Various numbers are starting to come in on how it went for retailers, but the general consensus seems to be that it pretty much was a good few days for the retail world. But let’s be clear: Black Friday isn’t what it used to be and at least for the foreseeable future will remain that way. E-comm, pandemic conditions (past, present and potentially future) and alterations in shopping and social patterns have changed the definition of Black Weekend. I had some assorted thoughts on all of this — including Brian Cornell’s comments about “never” opening Target stores on Thanksgiving Day again…which of course is both a pretty smart and a pretty Stupid thing to say.
Read on in this piece in Business of Home posted just as the festivities began: https://businessofhome.com/articles/when-it-comes-to-black-friday-never-say-never-again