Politics and pillows were never a great combination and Mike Lindell is continuing to learn that the hard way.
Last week Walmart, one of the few big national retailers still carrying Lindell’s MyPillow products in its stores, pulled them from its shelves. They are still available on Walmart.com, albeit apparently through a third-party seller, Idealforce.
Walmart did not offer any explanations for the moves to the Wall Street Journal which reported the story, although Lindell told the publication it was because of his contentious arguments that the 2020 election was fraudulent due to rigged electronic voting machines. The company he charged, Dominion Voting Systems, is suing Lindell for $1.3 billion for those claims. A countersuit by Lindell has been thrown out of court.
Lindell said the Journal told him it was pulling the products because they “didn’t meet…internal rating criteria,” according to the WSJ story. He said Walmart has been the largest seller of his “flagship” product and is quoting in Business Insider saying he told Walmart, “We were your biggest product, the biggest of all time!”
While MyPillow itself continues to sell online, shoppers looking to buy its products – which also include bedding, towels and even mattresses – generally have to look for smaller retailers still selling the brand. When Lindell, a fierce supporter and ally of former president Donald Trump, first began claiming the 2020 election was “stolen” in early 2021 – claiming he had proof of the fix – many of his largest third-party retail sellers dropped his line. That included Bed Bath & Beyond, Wayfair, Kohl’s and JCPenney. A recent internet search showed Lowe’s as the only major national retailer still offering MyPillow products.
Lindell has been all over social media and right-wing and Christian media claiming cancel culture, calling the Walmart decision “disgusting” and saying he vows to keep fighting.
Walmart has had no other comment.